Month: March 2018

Against the Tide

On WSJ’s “Big Brands Risk Losing Their Voice” – Original Article When we started GimmeAnother about 5 years ago, we posited that there was a large and kinda obvious efficiency that was being left on the table by online retailers. In a nutshell, online shopping was still defined by a standard checkout routine, a process that was the same for both new orders and orders […]

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